10 Questions That Tell You If Your Freight Ops Are Built to Scale
⸻ Building a freight operation isn’t just about moving more shipments, it’s about whether your processes, systems, and people
Mark Woolnough
Latest
BIFA terms and conditions helper
Been playing around with a simple chatbot to break down freight forwarder T&Cs (BIFA for now) into plain
You don’t need another email chain. You need answers.
We’re testing a new version of a client portal with a few of our shipping clients, just a clean,
More emails don’t mean more visibility.
We’ve worked with importers copied into 30+ email threads a week, just to track one shipment. Buried in updates…
Freight automation > Freight frustration
AI is cool. But you know what’s cooler? Not drowning in paperwork and emails every day. Over the last
Why are we still trying to fix freight’s talent problem one hire at a time?
Freight’s got a talent issue. Everyone agrees. But the go-to solution still seems to be: hire someone new. The
Hiring New Freight Talent? That’s Only Half the Battle.
Hiring’s not the problem. Keeping them is. Last week I asked: Where’s the next generation of freight professionals
Managing your own freight? Are you streamlined, or scattered?
I’ve seen in-house freight teams juggling: * Excel trackers * Email chains * WhatsApp updates * Carrier portals * PDF invoices * “It’s in
Where are the next generation of freight professionals coming from?
Walk into most freight forwarding companies in the UK and you’ll find: • An experienced ops team • A lot of
AI Won’t Fix Your Freight If Your Process Is Broken
AI isn’t a magic wand. It won’t turn chaos into efficiency. If your team relies on messy spreadsheets,
”We’ve Always Done It This Way” Is Killing Your Supply Chain
Freight isn’t complicated. People complicate it. I’ve seen companies stick with slow, manual, outdated processes for years because
Cheap freight rates are not always as good as they seem.
A low rate looks good on paper. Until the hidden costs kick in. Where “cheap” freight gets expensive: * Extra Fees